Artificial Intelligence
How Does TikTok’s Algorithm Recommend Videos?
TikTok figured out what you like faster than any app in history — sometimes within an hour of installing it. Friends have told me, half-joking and…
Topic
AI Search & Algorithms
36 guides
Artificial Intelligence
Pros and Cons of Recommendation Algorithms
I have a complicated relationship with recommendation algorithms. Spotify’s Discover Weekly has expanded my musical world more than any human friend. YouTube has taught…
Artificial Intelligence
How Do News Feed Algorithms Work?
Your Facebook feed, your X timeline, your LinkedIn homepage — none of them show you everything. Each shows you a ranked selection, chosen by…
Artificial Intelligence
The Cold Start Problem in Recommendations, Explained
Every recommendation system has a paradox at its heart: it needs data to make good recommendations, but it needs to make recommendations to get…
Artificial Intelligence
How Does Instagram’s Explore Page Algorithm Work?
Tap the magnifying glass on Instagram and you enter the strangest mirror in social media: a grid of photos and videos from strangers, arranged…
Artificial Intelligence
Are Recommendation Algorithms Biased? The Evidence
A researcher once showed me two fresh YouTube accounts — same location, same setup, created minutes apart. She’d trained one with a few clicks…
Artificial Intelligence
Recommendation Algorithm Examples: 9 Systems You Use Every Day
Here’s a thought experiment I like: count how many recommendation algorithms shaped your day before lunch. The news you scrolled, the music you played,…
Artificial Intelligence
How Do Amazon’s Product Recommendations Work?
Amazon’s recommendation engine is credited with driving over a third of the company’s revenue. Let that sink in: more than a third of what…
Artificial Intelligence
What Data Do Recommendation Algorithms Use?
A friend once asked me, only half joking, whether Netflix was listening through his TV microphone. It isn’t — but the truth is both…
Artificial Intelligence
Collaborative Filtering vs Content-Based Filtering: What’s the Difference?
Every recommendation you’ve ever received from Netflix, Spotify, Amazon, or YouTube was produced by one of two fundamental approaches — or a hybrid of…